Strategy for Business Management & Business Analysts
Elevate your managerial skills to lead your organization through change.
What you'll learn
- How to formulate a successful business strategy
- Pick the right strategy for your business
- How to analyze strategic choices in Excel
- Increase the value of your business or the businesses belong to your customers
- How to structure complex issues
- How to define key steps needed to achieve the selected strategy
- Estimate the impact of strategic option you have chosen
Description
What is the aim of this course?
Strategy is one of the most dreaded subjects in any business. There are so many conflicting frameworks that are difficult to decide what to choose. In this course, you will learn a framework that will help you formulate and execute the strategy for your businesses on the level of top consulting firms i.e. McKinsey, BCG, Bain, PwC, EY. You will also see how others are implementing their strategic choices.
This course will help you drastically improve your knowledge and skills in creating as well as executing a strategy for your business (or your customers’ businesses). It is designed for people who want to become management consultants, business analysts, or work on creating and implementing the strategy inside the business. In the course you will learn 3 main things:
What strategic choices do you have and how to choose the optimal one?
How to calculate the impact of chosen strategy or tactic?
How to implement the strategy and how others are doing it?
The course is based on my 15 years of experience as a consultant in top consulting firms and as a Board Member responsible for strategy, improvement, and turn-arounds in the biggest companies in Retail, FMCG, SMG, B2B sectors that I worked for. On many occasions, I had to not only formulate the strategy but also make sure that it is implemented. On the basis of what you will find in this course, I have trained in person over 100 consultants, business analysts, and managers who now are CEOs, Board Members, Operational Directors, COO, Investment Directors, Directors in Consulting Firms, etc. On top of that my courses on Udemy were already taken by more than 120 000 students including people working in EY, McKinsey, Walmart, Booz Allen Hamilton, Adidas, Naspers, Alvarez & Marsal, PwC, Dell, Walgreens, Orange, and many others.
I teach through cases so most of the lectures are case studies showing some business problems solved in Excel. In this way, you get a lot of practical insight on how to calculate the impact of strategic changes or how to decide which strategic option is useful. These skills will come in handy during consulting projects. To every lecture, you will find attached (in additional resources) the Excels shown in the lecture so as a part of this course you will also get a library of ready-made analyses that can, with certain modifications, be applied by you in your work.
Requirements
- Basic or intermediate Excel
- Basic knowledge of economics or finance
Business education look in the future?
The course is a practical, step-by-step guide loaded with tones of examples, analyses, tricks, hints that will significantly improve the speed with which you formulate a strategy. There is little theory – mainly examples, a lot of tips from my own experience as well as other notable examples worth mentioning. Our intention is that thanks to the course you will know:
What strategic choices do you have and how to choose the optimal one?
How to calculate the impact of chosen strategy or tactic?
How to implement the strategy and how others are doing it?
What are the consequences of a specific strategic choice for your business?
You can also ask me any question either through the discussion field or by messaging me directly.
Typically, if you are just starting out in your business career, you could think about pursuing a bachelor’s programme which will provide you with a good foundation in the subject. More advanced students can think about enrolling on a master’s programme, many of which offer particular specialisations in areas such as marketing and finance, allowing you to study a course that is tailored to your goals.
For those who have significant business experience, the highly-coveted MBA programme is appropriate and can unlock doors to a number of potential opportunities. Not only do MBA programmes teach you how to build a business, but they are also an excellent networking opportunity.